IoT Editor's Day Silicon Valley: Ayla Says IoT Value in Data and Services


Here, as we in IoT struggle our way out of the industry’s infancy and into a pimply adolescence, it’s finally time to realize that the devices that operate out at the edge cannot sustain the industry as a whole. They are well made and finite, and therefore represent only a finite amount of revenue. And that won’t grow the industry up to adulthood.

Instead, the industry will survive on the back of the data and analytics collected by those devices, petabyte by petabyte. And the companies that are to thrive will do so by servicing that data, providing the actionable intelligence clients and consumers will need to do business better, and make their lives richer and simpler.

At least, that’s what we talked about when we sat down with Rod McLane and Justin Ruiz of Ayla Networks at the IoT Evolution Editor’s Day in Silicon Valley, where we met with many of the Left Coast’s biggest brains in the IoT. (Editor’s note: We plan to do another one of these on the east coast sometime soon, but the next time to get face to face with me will be at the IoT Evolution Expo, January 25 to 28 in Ft. Lauderdale. See you in the sand.)

Image via Pixabay

“Everything is starting to mature,” said McLane. “A lot of the manufacturers we’re working with are on 10-year cycles. So, how are they going to insure that the solutions will continue to keep working?”

The answer, he says, is in service solutions. Ayla covers its customers for any eventual problems, without a bias against any platform or hardware. As long as the device connects to an IP backbone, the mechanism really doesn’t matter in Ayla’s view.

Looking ahead, McLane said that next year will be a time of collection. “For us, 2016 will be about building the data capabilities,” he said. “The value is in the data itself, not the connectivity.”

Edited by Kyle Piscioniere

Editorial Director

Related Articles

IoT Partner Programs Switching to Renewable Energy Markets

By: Greg Tavarez    5/26/2022

IoT edge-cloud and big data suppliers partnering with the partner program parents in the renewable energy and utility sector are expected to increase …

Read More

Microsoft Named Global IoT Platform of the Year

By: Greg Tavarez    5/26/2022

Frost and Sullivan recently recognized Microsoft with the Global IoT Platform of the Year Award for 2021 for its overall performance in the IoT indust…

Read More

The Promise of IoT: Unlimited Actionable Data

By: Erik Linask    5/25/2022

The promise of IoT is to be able to use anything and everything as a source of data, bring it together and turn it into actionable results .

Read More

How Are Executives Reacting to Supply Chain Challenges?

By: Greg Tavarez    5/25/2022

Blue Yonder's "2022 Supply Chain and Logistics Executive Survey" found 88% of businesses faced supply chain disruption over the last year.

Read More

KORE Opens New Facility to Support Growth of Managed IoT Business

By: Greg Tavarez    5/25/2022

KORE's new Pittsford location will be vital to the growth of KORE's IoT managed services, especially in the connected health industry, a growing IoT i…

Read More