According to recent reports from Dynatrace, a software intelligence company, 52 percent of consumers worldwide are now using Internet of Things (IoT) devices, yet 64 percent of those have already encountered performance issues, says a recently completed global survey of 10,000 consumers. On average, consumers experience 1.5 digital performance problems every day, and 62 percent of people fear the number of problems they encounter, and the frequency, will increase due to the rise of IoT, the “IoT Consumer Confidence Report: Challenges for Enterprise Cloud Monitoring on the Horizon” indicates.
For organizations deploying IoT strategies, these results indicate a need to master two things: escalating IT complexity, thanks to new cloud technologies, microservices and the pressure to innovate faster; and building well-planned IoT monitoring and performance strategies to ensure sound application delivery and a great digital experience.
Dave Anderson, digital performance expert, elaborated on the report findings and the challenges they pose to corporations.
“The delivery chain behind every connected device is extremely complex. Businesses are already struggling with cloud complexity, but IoT magnifies this with sensors, masses of new data and dynamic containerized workloads,” Anderson said. “Consumers are already reporting problems with everything from medical applications, smart meters, car door locks and virtual personal assistants, to smart thermostats and fridges. Their patience is at an all-time low and they simply won’t tolerate a poor experience. Yet, we haven’t even seen the era of IoT take off to its full potential – it’s just getting started. The imperative is on companies to find ways to process, analyze, and manage the IoT delivery chain holistically, and with deep insight, so they know exactly what’s happening and where issues are arising in real time. This is not an easy task.”
The digital performance failures consumers are already experiencing with everyday technology is potentially making them wary of other uses of IoT. 85 percent of respondents said they are concerned that self-driving cars will malfunction - leading to high speed collisions. Even more concerning, 72 percent feel it is likely software glitches in self-driving cars will cause serious injuries and fatalities. Furthermore, 84 percent of consumers said they wouldn’t use self-driving cars due to a fear of software glitches.
“The reality is IoT glitches could be fatal. Consumers are understandably concerned and that’s why it will be important for the industry to demonstrate it’s taking a new, more robust approach to ensure software doesn’t compromise our safety,” Anderson said.
Concerns around IoT performance were also underlined when consumers were asked about healthcare, another area where software issues are a massive concern. 62 percent of consumers stated they would not trust IoT devices to administer medication; this sentiment is strongest in the 55+ age range, with 74 percent expressing distrust.
There were also specific concerns about the use of IoT devices to monitor vital signs, such as heart rate and blood pressure. 85 percent of consumers expressed concern that performance problems with these types of IoT devices could compromise clinical data.
“The old ways of managing IT and software simply don’t work against this extremely convoluted IT environment. IoT creates many blind spots and an additional layer of complexity,” concluded Anderson. “That’s why the early, successful IoT adopters take the view that AI is the answer; to make sense of the complexity, map the IT environment end-to-end, pick up problems immediately and with precision, and offer up answers for fast resolution. That’s the only way to master the IoT era, which is already upon us. Consumers want perfect IoT experiences. Become masters of this new IT universe or you’ll miss out on the opportunity IoT presents.”
To download the “IoT Consumer Confidence Report: Challenges for Enterprise Cloud Monitoring on the Horizon,” click here.
This report, commissioned by Dynatrace, is based on an online survey conducted by Opinium Research, of 10,002 respondents with 2,000 in the UK, 2,000 in the USA, and 1,000 respondents in France, Germany, Australia, Brazil, Singapore, and China respectively. The survey includes responses from 4,796 male and 5,206 female adults grouped by age.
Ken Briodagh is a writer and editor with more than a decade of experience under his belt. He is in love with technology and if he had his druthers would beta test everything from shoe phones to flying cars.Edited by
Ken Briodagh
