Quick question: Why is asset tracking — the process of monitoring the location and status of physical assets — crucial for IoT use cases?
The short answer: Asset tracking is fundamental in IoT because teams gain visibility into their many assets; precise locationing and status checks, for sure, but also for optimizing workplace processes, mitigating undue risk factors, etc.
The longer answer, naturally, involves a bit more.
See, IoT-enabled asset tracking can streamline operations by providing super-accurate information on assets’ real-time locations, conditions and usage, enabling businesses to fine-tune their resource allocation and reduce downtime. We’re also talking about a whole cornucopia of other benefits; preventing theft, loss and unauthorized access, identifying systems’ inefficiencies, pinpointing repair needs proactively, upgrading inventory management capabilities for improved order fulfillment and security, and much more.
And this is where Semtech and Traxmate enter the conversation, especially for the purpose of the following news:
Semtech has been featured in plenty of recent IoT Evolution World coverage; read about Semtech’s partnership with GetWireless, the debuts of its XCVR Development Board and Reference Design and its LoRaWAN Hub Reference Design and Evaluation Kit, as well as the appointment of Dr. Hong Q. Hou as Semtech President and CEO.
At its core, Semtech is a provider of high-performance semiconductors, cloud connectivity services, and other IoT system-centric solutions. Its offerings also comprise cellular IoT, power management, wireless RF, smart sensing, circuit protection, signal integrity, broadcast video and professional AV, to name a few.
Then, Traxmate.
What Traxmate has on offer is its cutting-edge tracking platform that enables real-time asset tracking. Founded in 2006, Traxmate has nearly a twenty-year history of providing its customers with comprehensive positioning and tracking solutions. The company supports multiple positioning technologies (for both outdoor and indoor applications, either separately or in seamless fusion).
And together — with Semtech’s low-power, location-aware LoRa Edge platform and Traxmate’s specialized tracking services — a hybrid solution is being availed for customers interested.
“Our collaboration with Traxmate underscores Semtech’s commitment to drive technology solutions that simplify and accelerate IoT applications,” explained Madhu Rayabhari, Senior Vice President and General Manager of Semtech’s Analog, Mixed Signal and Wireless Products Group. “For asset tracking, a hybrid approach like this can provide the true ubiquitous coverage needed for robust and secure supply chain networks.”
“Semtech’s LoRa Edge platform combines the strength of long-range connectivity with an ultra-low power GNSS resolver, making it the perfect complement to Traxmate’s AI-enhanced positioning services,” added Rikard Windh, COO of Traxmate. “Together, this enables unparalleled, real-time location accuracy in 2D and 3D to revolutionize asset management with enhanced accuracy and efficiency.”
Learn more about IoT-powered asset tracking and other connected solutions at IoT Evolution Expo 2025, which will be taking place from February 11-13, 2025, in Fort Lauderdale, Florida. Part of the #TECHSUPERSHOW experience, this event combines educational conference programming with a robust exhibit hall, networking events and other activities, bringing together buyers and providers of business technology products and services that are huge for IoT.