Kerlink Taps Mahoney Lyle to Build Global IoT Identity

Mahoney Lyle, an international communications agency that specializes in building global identities for Internet of Things (IoT), telecom and microelectronics companies and other technology enterprises, has announced that it is creating and executing worldwide communication programs for Kerlink, a fast-growing provider of IoT solutions.

Kerlink provides equipment, software and services to telecom operators, smart cities and companies worldwide that want to launch and operate IoT networks on LoRaWAN. The Low Power Wide Area Network (LPWAN) is designed to provide cost-saving and energy-efficient features ideally suited for rapid worldwide implementation of the Internet of Things.

Based in Thorigné-Fouillard, France, Kerlink is a founding member and board director of the LoRa Alliance. The company went public in 2016 and has achieved a compound average annual growth rate of above 50 percent since 2013. Fiscal 2016 revenue nearly doubled vs. 2015.

“Mahoney Lyle early on established its expertise in delivering sophisticated and proactive Internet of Things press, analyst and media communications programs on the international stage,” said Stéphane Dejean, CMO, Kerlink. “Their team offers Kerlink the experience, professional counsel and rapid response needed to support our ambitious international growth plans.”

Mahoney Lyle, a company that has specialized in communicating about the IoT since 2012, will partner with Kerlink to design and execute the company’s strategic communication and marketing programs across diverse platforms, such as public relations, analyst relations and social media, to support the company’s expansion in Europe, the U.S. and Asia Pacific.

“Kerlink, which reflects the vitality of France’s innovative tech sector, will accelerate implementation of the Internet of Things by telecoms, smart cities and individual companies, globally,” said Amélie Ravier, director of PR and social media, Mahoney Lyle. “In addition to its innovative, proven IoT solutions, Kerlink is a powerful example of how technology entrepreneurs can create and quickly ramp up a company to meet industry needs worldwide.”