Oracle Introduces Service Cloud for Unlocking IoT Data

By Ken Briodagh November 14, 2016

Oracle has announced a new solution designed to help enterprises leverage insights from the Internet of Things (IoT) to power smart and connected customer service experiences. In essence, the solution is a packaged integration between Oracle Service Cloud and Oracle IoT Cloud, and it uses data analysis to enhance customer experience, increase operational efficiency and reduce costs.

This new IoT Accelerator, as it’s called, is an open source integration that also includes implementation documentation to make it easier to configure, extend and deploy more quickly.

“The Internet of Things is fundamentally changing the way consumers interact with brands and in the process, it is creating volumes of data that organizations can leverage to transform the customer experience,” said Meeten Bhavsar, SVP, Oracle Service Cloud. “By delivering a packaged integration between Oracle Service Cloud and Oracle IoT Cloud, we are able to accelerate the time to value, while lowering the complexity of IoT projects. For brands, this also means they can easily take advantage of IoT data and make it actionable across engagement channels to deliver exceptional customer service experiences.”

This is part of the Oracle Customer Experience (CX) Cloud Suite. CX is designed to help organizations improve experiences, enhance loyalty, differentiate their brands, and drive measurable results by creating consistent, connected, and personalized brand experiences across all channels and devices.

The Oracle IoT Cloud enables customers to connect to any device generating data, perform real-time and predictive analytics on device data and extend business processes within enterprise applications. With Oracle IoT Cloud, users can rapidly build IoT applications for preventive maintenance and asset tracking using pre-built integrations with Oracle Platform as a Service, Oracle cloud applications and third-party applications.

Retail and customer-driven industries have always been ahead of the curve in data analysis and directing it into strategic planning. A tool like this one can bring such initiatives up to the next level.

Edited by Alicia Young

Editorial Director

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