AI Innovator CerebrumX Labs Partners with Toyota to Reduce Costs and Improve Driver Safety


Commonly referred to as black box or smartbox car insurance, telematics is a method through which real-time vehicle data is collected and transmitted in order to assess where and how driver safety and vehicle performance can be improved. By leveraging the power of telematics, maintenance reminders for drivers can be delivered, their driving behaviors and fuel consumption can be assessed, and other digital blueprints may be generated to provide insights to fleet managers. Said insights can point to better measures regarding accident prevention, vehicle health data, and more.

This brings us to an announcement that broke right before the holidays: Toyota and CerebrumX Labs, an automotive data services and management platform powered by AI, have partnered in order to utilize embedded telematics data to make connected fleet operations both more cost-effective and, of course, safer.

By partnering with Toyota, CerebrumX’s Augmented Deep Learning Platform (ADLP) can collect and analyze telematics from participating Toyota-connected vehicles (with vehicle owners’ consents) to provide fleet managers with state-of-the-art visibility into a ton of information. This includes service warnings, collision patterns, and relevant contextual information including GPS usage, weather, and traffic.

According to Toyota Motor North America, the benefits of this partnership create several win-wins. With CerebrumX’s ADLP, Toyota will be able to reduce the total cost of ownership for its fleets, impact driver safety, and redefine the advantages of smart vehicles going forward.

“We are very pleased,” said Josh Battie, General Manager of Digital Mobility and Software-Connected Technologies at Toyota. “By leveraging connected vehicle data, we’re helping provide actionable insights needed to achieve a safer and more efficient fleet.”

Edited by Greg Tavarez
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